The buying habits of label and packaging customers are changing, and new technologies exist to support them. Through digital storefronts, buyers can access the short-run, quick turnaround production services they’re increasingly shopping for.
As brand owners seek to provide increased protection for their products, packaging security plays an important role in ensuring integrity throughout the value chain.
In packaging, automation isn’t about robotizing the machines and pushing humans to the margins. It’s a practical solution for getting the most output from the equipment, the highest return on the technology investment, and the best performance from press operators.
For brands in the beverage segment and beyond, shrink sleeves are providing cost-effective, decorative packaging options. Packaging Impressions spoke with three package printers that have entered the shrink sleeve segment to learn how this growing packaging trend has benefited their company and customers.
Digital and conventional printing have long been considered to be complementary technologies. However, when combined as hybrid printing technology, it can bring the best of both worlds to a single solution.
Continuing advances in conventional and digital production give printers and converters new ways to make corrugated board work just as well for high-graphic packaging as it does for traditional applications.