Brand Management

Helms Workshop captures the eclectic vibe of Austin, Texas, perfectly in its lighthearted and laid-back brand for Alvies Boots.

Augusta Label + Packaging announces the second generation of a technology that effectively adds…

David Lukshus, president and CEO of brand packaging design and prototyping agency Cog, shares how…

Nike is releasing a special-edition skate shoe with a commemorative saw, all packaged in a box made for skateboarding.

HYBRID Software has completed the acquisition of the technology and intellectual property of…

When the sale of THC-infused products was legalized, St. Paul’s Studio On Fire created sophisticated packaging for this new market.

Kura Sushi Bar partnered with Tetris for a collection of restaurant prizes, packaging, and consumer products.

BillerudKorsnäs is simplifying its name to Billerud to cater to its international customers.

McDonald’s is selling a specialty branded Happy Meal for adults as part of a tie-in with streetwear brand Cactus Plant Flea Market.

When it comes to eco-efficient packaging, it’s essential to ensure that the packaging meets its…

At Labelexpo Americas 2022, Cyngient and Imageworx will unveil security labeling and brand protection innovations.

All4Labels Group strengthens its digital pioneering role in the label printing market with a…