Brand Management

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Building a Luxury Brand

Tactile enhancements, eye-catching embellishments, and natural finishes are just some of the ways…

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Hill's Science Diet has been a longtime staple in pet food aisles with its numerous blends suited for the various stages of a dog's or cat's life. But after a recent redesign, the brand saw a significant increase in consumer engagement, and has received some recognition from the packaging industry.

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