Brand Management - Design

In this week’s episode of POW! Package of the Week, we look at the award-winning paperboard carton printed by Meyers for ULTA Beauty’s Black Salt Vanilla Purse Spray. View the video to learn about the printed packaging and its eco-efficient materials and bespoke converting process.

On POW! Package of the Week, we explore the intersection of mini-EVs, co-branding, and printed packaging. View the video to learn more about how a printed paperboard carton blends the very different visual brand identities of Hot Wheels and Cybertruck while being inclusive and descriptive.

When Theory Eleven wanted to release a Grateful Dead themed deck of cards, color and intricacy were a must in the packaging.

Attendees will hear from industry experts as they discuss digital printing in packaging and the power of personalization.

This week’s Package of the Week is the redesigned packaging for gourmet produce company Fresh ‘n Crips Farms and comes courtesy of branding and design firm MBN Creative. View the video to learn more about the new design and how the packaging is printed and converted.

K-1 Packaging Group covers all the bases. Progressive, diverse, sustainable. Certified and standardized.  Based in the LA metro area, K-1 has maintained a leading role as one of the west coast’s most well-equipped, full-service package printing companies for most of its 30 years.

This week’s POW is the colorful, resealable pouch for Tiiga’s superfruit electrolyte drink mixes. View the video to learn more about the functional beverage and its resealable pouch that was digitally printed and converted by Nosco.

For this week’s POW! Package of the Week, we look at a sleeve-and-tray carton printed by K-1 Packaging Group on a Landa S10 Nanographic press. View the video to discover how the carton for P&J Trading’s Nature collection of fragrance oils delivers an elegant brand experience and a more streamlined pack-out process. 

This week’s POW is a nutraceutical label that uses both holographic and foil materials to achieve a brilliant appearance for Vitamin Shop’s supplement TrueYou Balancing Act. View the video to learn more about the efficacious label, which was submitted to Packaging Impressions and expertly flexo-printed by Nosco.

This week’s POW! Package of the Week is the standup pouch for Corks Cinnamon & Sugar Snickerdoodle Popcorn and comes from NOSCO, which digitally printed the packaging. View the video to learn more about how the packaging was printed and converted as well as the teams behind the project.