SEE Launches New Portfolio of Digital Printing, Design, and Smart Packaging Solutions
Sealed Air (SEE) announced the introduction of prismiq - a digital packaging brand with a portfolio of solutions for design services, digital printing, and smart packaging.
“The future of digital packaging and graphics is here. prismiq, powered by our state-of-the-art digital printing technology is creating game-changing value for customers, enabling touchless automation both in our facilities and our customers’ operations, and making sustainability for packaging real,” said Ted Doheny, president & CEO of SEE.
Creating Value for Customers Through Digital Packaging
The prismiq brand offers three solution categories:
“With your smartphone, prismiq will allow you to see inside the package. Through the SEE Mark, multiple data signatures can be transmitted to your phone (QR, bar codes, RFID, recycling codes, date and time stamps, etc.) enhancing the human experience,” said Sergio Pupkin, Chief Growth & Strategy Officer at SEE.
SEE’s Bold Approach to Digital Packaging: Powered by Possibility
“prismiq offers a one-stop, integrated approach to make packaging brilliant. We are embedding digital printing capabilities within our manufacturing operations, our customers’ operations, and bringing packaging to life in consumers’ homes,” said Carrie Giaimo, executive director of Smart Packaging and Design at SEE.
SEE has invested approximately $100 million in digital transformation, including its most recent development: the prismiq 5540 (the world’s largest, fastest, flexible digital printing system). This system is first of its kind, capable of wide web, high speed, full-color (including metallics and invisible ink), and double-sided digital printing on flexible and shrinkable materials.
The preceding press release was provided by a company unaffiliated with Packaging Impressions. The views expressed within do not directly reflect the thoughts or opinions of Packaging Impressions.