The American National Standards Institute (ANSI) has delegated the responsibilities of developing a United States Technical Advisory Group (TAG) on “Fraud Countermeasures and Controls” to the North American Security Products Organization (NASPO). This TAG will develop both national and international standards in support of the International Organization for Standardization (ISO) Technical Committee (TC) 247.
Brand Management - Security
While making a product visible and distinctive may be a brand owner's top priority, it is not the only priority. Businesses also must satisfy a variety of requirements regarding the ways in which packages and labels communicate how to use, transport, recycle, or dispose of the product. With pharmaceuticals, food, medical, and chemical products, some types of information are required by the Food and Drug Administration.
MIAMI BEACH, Fla.—Graphics of the Americas (GOA) is becoming an important annual meeting venue for brand owners and printers looking for anti-counterfeiting technologies and techniques, says GOA President George Ryan.
The Mühlbauer group, world-wide active and independent advisor and manufacturer of innovative security solutions for the TECURITY® market, has opened a new technology center in Newport News (USA).
Thin Film Electronics, an Oslo, Norway-based company with R&D facilities in Linkoping, Sweden, known as Thinfilm, and InkTec Co. Ltd, known as InkTec, have together made a breakthrough in producing printed memory on flexible substrates. Here Dr. Peter Harrop of analyst IDTechEx, interviews Johan Carlsson, President and CEO of Thinfilm and Kwang-Choon Chung, President and CEO of InkTec, about the latest development.
This city may be many things to many people, especially sports fans, but what many forget is that Philadelphia and its surrounding suburbs have been a center for pharmaceuticals for a long time. Two pharmaceutical powerhouses—Merck and Glaxo Smith-Kline—have headquarters in suburban Philadelphia, as well as McNeil Consumer Healthcare.
As the new millennium unfolds, it’s becoming more apparent that one of a consumer goods manufacturer’s most important assets is its brand. Consumers are willing to pay a premium price for their favorite brands, which translates into both profit and marketplace power.
Are your documents secure? Highlighting the importance of security printing as a means of protecting documents from counterfeiting, forgery, tampering, and other fraudulent use, this book explains the technologies, techniques, and risk management issues used to protect secure documents, labels, and packages. By Richard D. Warner and Richard M. Adams.
Brand fraud costs the world economy billions of dollars each year, as consumers are deceived by inferior and possibly harmful knockoffs of luxury goods, medicines, and consumer products. With monetary damage like this—and even more severe consequences, such as in the case of bogus medicine—it is essential that package printers and converting companies take proactive steps to protect their customers’ brands and products from external threats.
Counterfeiting medicine is a heinous crime. The perpetrators of these crimes prey on unsuspecting, often ill, people. The victims of these crimes can receive their medications from an online source, a corner pharmacy, or a national pharmacy chain.