Graphic Design 2010
Simplicity, sustainability, and globalization are just some
of the trends impacting graphic design for packaging.
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pP: Are sustainability objectives driving the consideration of alternative materials (substrates, inks, etc.) that have advantages from a sustainability perspective?
Coleman—Yes, definitely. However, during the past several months, some of the focus on sustainability has taken a back seat to economic and financial issues, but there is no doubt that the emphasis on sustainability will come back to the forefront. It is in the mainstream of global consciousness. Corporations don't have much choice—consumers are demanding it.
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- Companies:
- Schawk, Inc.
- People:
- Michael Coleman
E
Tom Polischuk
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