Paper Rests its Case

Suppliers report on the most sought-after paper materials, and the high-profile, high-demand label jobs they're landing.

By Jessica Millward, Associate Editor

Though it is the big daddy of label production substrates, paper's capacity for surprises is sometimes overlooked. Films and foils may generate more headlines, but, as the development of smart labels alone illustrates (see below), paper materials certainly have a few tricks up the sleeve.