packagePRINTING Talks With Clarence W. Schawk, Chairman of SGK
Clarence W. Schawk credits Marine Corps leadership skills as the foundation of his success in prepress and brand development.
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CWS: I think digital will play an increasingly important role in the packaging print market. It's currently used for short run and personalization projects, but the speed and quality of digital is improving rapidly. This will begin to push it into mainstream production in the next several years. The innovation we're seeing in digital print is an exciting development for marketers and brand owners, as it will allow them to increase the frequency of changes to their on-pack messaging.
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- Companies:
- Schawk, Inc.
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Tom Polischuk
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