Domino Crowned as ‘Attendee Choice’ at PRINTING United Expo 2025

With more than 30,000 registered attendees, PRINTING United Expo 2025 drew a record-breaking number of attendees and exhibitors to the Orange County Convention Center in Orlando, Florida, on Oct. 22-24. At the event, this record number of attendees from 104 countries could vote for the Best of the Expo Awards in several categories, and the attendees chose a first-time exhibitor — Domino — as their Attendee Choice.

Mike Barry, commercial manager, Domino Digital Printing North America | Credit: Domino Digital Printing North America

Central to Domino’s booth strategy was a commitment to having running equipment at its booth, Mike Barry, commercial manager, Domino Digital Printing North America, explained to Packaging Impressions in a post-show interview. Domino anchored its booth with the N610i. Barry explained the 600x600-native dpi UV inkjet label press, configurable to seven colors (CMYKOV+W), and capable of print speeds up to 230 fpm, gave the Domino team the ability to map “step-in/step-up” paths for Expo attendees, such as the compact N410 for those wishing an entry-level press and the N730i at the high end.

The exhibitor also showcased its variable data capabilities. Initially, Domino planned to bring a K600i to the Expo, but had difficulties transporting the equipment from Europe, where it was last shown. The exhibitor pivoted quickly to deliver of its plan of using actual equipment to demonstrate late-stage coding and serialization paths for converters and ultimately brought a K300 to Florida.

This is especially important as converters continue to experience demand for customization or personalization of packaging from brands for their packaged goods product lines. The compact, monochrome UV inkjet printer is designed to be integrated into a wide range of printing and converting equipment, including flexo presses, rewinders, and finishing systems. The K300 is capable of print speeds of up to 820 fpm and resolutions up to 600 dpi at 410 fpm or 300 dpi at full speed. Furthermore, the K300’s flexible print widths — 2.13" with one print station or 4.26" with two — enable converters to customize a wide range of printed packages from beverage labels to security packaging.

Augmenting the equipment showcases were samples, brochures, and a “portfolio wall,” which were intended to educate and inspire Expo attendees by detailing how manufacturers could grow revenue using digital printing applications throughout the package printing segment — from labels to corrugated.

And inspired they were. Barry reports Expo attendees were eager to start equipment-buying conversations, and the Domino “team is frantically following up with everybody that we met at the show” to advance those equipment-buying discussions.