Linda Casey

Linda Casey
Paperboard Carton Delivers Luxurious Shine on Shelf

This week’s POW look at the printed paperboard and windowed carton for L’Oreal Partis Pure-Clay Mask. The folding carton made from FSC-certified paperboard sports a sophisticated look thanks to its calming green backgrounds and use of foil, coatings, and embossing.

Limited-Edition Oreo Packaging Is a Joy to Behold

This week’s episode of POW! Package of the Week looks at the limited-edition packaging for Oreo Joy! The limited-edition snack is an example of how brands can use printed packaging and clever design to create additional offerings from existing products.

Printed Shrink Sleeve Labels Support Brand Innovation

This week’s episode of POW! Package of the Week looks at the printed shrink labels for La Colombe Coffee lattes. View the video to learn more about the packaging and how they support the gourmet beverage brand.

Helping CPGs Reach 2025 Sustainability Goals, Key Part of Fortis Event

Fortis Solutions Group will hold its 2022 Fortis Solutions Summit at the Sheraton Novi Detroit in Michigan on November 17. The event comprises an educational conference program and a mini-trade show featuring innovative solutions, quality controls solutions, sustainability optimizers, and all Fortis packaging products.

Final Day of Digital Packaging Summit Proves Power of Digital Printing

Attendees to the Digital Packaging Summit note the power of educational sessions, rewarding case studies, and 1:1 meetings as the event closed with insights from brand experts; deep dives into the labels, cartons, corrugated, and flexible packaging markets; and a fireside chat about M&A implications for package print.

Digitally Printed Package Delivers ‘King Cake in a Pouch’

This week’s Package of the Week! comes courtesy of Morgan Potts, founder and CEO of Granarly, and is the colorfully printed pouch for Granarly’s best-selling Mardi Pardi whiskey-baked granola. View the video to learn more about the digitally printed packaging and the fun-and-funky food brand.

Innovative Paperboard Bottle Hits All the Right Notes

This week’s episode of POW! Package of the Week looks at a reported first for its category. View the video to learn more about the award-winning paperboard bottle from Graphic Packaging International and how the innovative packaging improves the product sustainability, merchandisability, and consumer experience.

Superb Printing Conveys Quality of Gourmet Flavoring

This week’s POW! Package of the Week is the dazzlingly sophisticated label for Cook’s gourmet banana flavoring. View the video to learn more about how the label, printed by Multi-Color Corp., spotlights the brand in a manner that is both dramatic yet upscale through metallics, stock choice, color and more.

Supply Chain High on Agenda for TLMI Annual Meeting 2022

Aging inventories, continued labor challenges, and paper shortages were hot topics at the TLMI Annual Meeting 2022 as supplier and packaging converters and printers discussed the current state of the supply chain for label printing and how they can adapt.

How Diversity and Inclusion Can Boost Your Label or Package Printing Business

Label and package printers enjoyed the steady predictability of their businesses during the last few decades, but that approach “left cracks in the plaster as the world evolved.” The key to preventing those cracks is to constantly feed an innovation pipeline, and diversity’s superpower is feeding innovation pipelines.