Avery Dennison Launches New Microsite
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“Fasson pressure-sensitive labeling technology from Avery Dennison offers CPG companies a more impactful way to present their brands to the market,” says Jon Maley, vice president marketing for Avery Dennison. “As an innovative alternative to traditional labeling technologies, pressure-sensitive labeling boasts an array of benefits such as versatility, improved shelf-appeal, functionality, better end-use performance, capital and operational efficiencies, and simplified operations. Enhanceyourbrand.com is a definitive source for pressure-sensitive dialogue and information about these benefits.”
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