Dow Industries buys HP Indigo WS6000 press

HP has announced that Dow Industries, a label converting firm based in Wilmington, Mass., is meeting surging customer demand for versioned, multi- Stock Keeping Unit (SKU) product labels, with a newly installed HP Indigo WS6000 digital press. The six-colour label and packaging press is more cost-effective than the firm's analogue flexographic presses to handle the growing volume of jobs that require print-run changes to accommodate multiple SKUs. Digital presses like the HP Indigo WS6000 let clients reduce the set-up time and expenses for each change, compared with analogue presses. The real thrust behind digital is our customers' increasing need