Walter Dow

HP has announced that Dow Industries, a label converting firm based in Wilmington, Mass., is meeting surging customer demand for versioned, multi- Stock Keeping Unit (SKU) product labels, with a newly installed HP Indigo WS6000 digital press. The six-colour label and packaging press is more cost-effective than the firm's analogue flexographic presses to handle the growing volume of jobs that require print-run changes to accommodate multiple SKUs. Digital presses like the HP Indigo WS6000 let clients reduce the set-up time and expenses for each change, compared with analogue presses. The real thrust behind digital is our customers' increasing need

Continual demand for multiple stock keeping units (SKUs) encouraged label converter Dow Industries to install an HP Indigo WS6000 Digital Press and immediately fill it with jobs previously printed on the company’s flexographic presses.

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