In today's episode of POW!, we're taking a look at Seattle Chocolate Co. and its spectacular chocolate bar wraps. The wraps not only burst off the shelf with eye-catching color, they serve to highlight the Emerald City with fun illustrations that represent what Seattle is all about. The brand, which recently went through a packaging redesign, is a great example of how artisan producers in the confectionery market are embracing engaging packaging design to compete with the major brands in this space. If you've seen a package you would like to see highlighted on POW!, contact Cory Francer at email@example.com.
Package of the WeekPrinted Label Helps Belgian Beer Brand Deliver Superior Bar, Consumer Experiences