Business Management - Marketing/Sales

After careful evaluation of the trade shows in the graphic and visual communication markets, Xeikon has decided to join the growing list of leading suppliers planning to exhibit at PRINTING United (Dallas, Texas, October 23-25, 2019).

Combined, the Top 25 “Hot Markets for Print Demand 2018-19” account for nearly 95% of total print-related purchasing by key sectors.

Specialty Graphic Imaging Association (SGIA) President and CEO Ford Bowers will launch “Color 2018,” the first in a series of conferences jointly presented by Printing Industries of America (PIA) and SGIA.

With the turn of the new year, it's time to focus on acquiring new business. But before a salesperson dives into the process, he or she needs to be able to answer a simple question: Why should I see you?

TLMI has announced that LPC Inc., an Austin, Texas-based market research and technical PR firm, has been named the association's agency of record in multiple marketing, public relations and communications service functions.

Sales were slow. Very slow. The salesman sat at his desk and festered. He was frustrated by his lack of results and wondered what he was doing wrong. “Well,” he thought to himself, “there’s only one thing I can do: I’m going fishing!” So, in the middle of the day, the salesman grabbed his rod and reel and headed for his favorite lake. Rowing out to the middle, he cast his line and waited ... and he waited ... and he waited.

Hub Folding Box continues to innovate and invest in new technologies that allow brands to differentiate their package at retail. Tony DiRico, president and CEO, explains why packaging is the key communicator to consumers.

Through a collaborative approach and the latest printing technology, Adcraft Labels helps brands express their message.

Coca-Cola has recently presented Constantia Flexibles with two coveted awards — Supplier of the Year in the secondary packaging category for Simply Orange Juice labels and the Adel Aujan Award for Outstanding Innovation.

Coca-Cola released unique labels in Romania that included detachable wristbands.