It's Miller Time In Plastic
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Miller plastic bottles appeal to adult consumers for multiple reasons, Mikulay explains. The primary benefits include: the new plastic bottles keep the beer cold longer than aluminum cans and as long as glass bottles; it is one-seventh the weight of comparably sized glass bottles; it is resealable; it is unbreakable; and it can be recycled with other PET containers.
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- People:
- Bob Mikulay
- Chris Bauer
- Miller
- Places:
- United States
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