Fierce Females in Package Printing: Lori Campbell — Leveraging Diversity of Thought for Future Success
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Linda Casey
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Campbell: I'll share my honest perspective about our business. There was some lack of diversity for probably the first 30 years of business [at The Label Printers]. We did well because the label printing business was different then, and in some ways, it was easier to make money. We didn’t have to challenge how business was done; we could simply look back at what worked in the past.
But the world evolved, and over time, we realized we were too insulated and needed more outside perspective. Once we opened up to thoughts outside our four walls, we saw how a diversity of ideas make a huge difference in our future success.
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Linda Casey
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