Package of the Week
How Digital Printing and a Basketball Superstar Scored a 'Three-Pointer' for Printpack
Printpack scored a trifecta of Gold Awards in the Flexible Packaging Association's Achievement Awards for its Ruffles package featuring Los Angeles Lakers star Anthony Davis. With a combination of digital printing and excellent design, the..
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    How Digital Printing and a Basketball Superstar Scored a 'Three-Pointer' for Printpack

    In today's episode of Package of the Week, we take a look at the 2021 Flexible Packaging Association Achievement Awards, and one package in particular that earned three Gold Awards in the competition. Printpack received recognition in printing, shelf impact, and packaging excellence for its Ruffles package featuring Los Angeles Lakers star Anthony Davis. The print quality in the package is incredible, and with one of the NBA's most recognizable players front and center, Ruffles is sure to attract basketball fans with this celebrity endorsement. If you've seen a package we should feature on POW! contact Cory Francer at cfrancer@napco.com.

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