Fred Astaire

Industry experts lend their advice on the best ways to approach remote proofing for packaging. IT HAS BEEN observed that Ginger Rogers did everything Fred Astaire did, except that she did it backwards and in high heels. It's the same with proofing (Fred) and remote proofing (Ginger). Throw in the complex proofing requirements of packaging printers and a straightforward series of dance steps becomes an intricate high-wire act, in which the accurate long-distance reproduction of graphics, text, placement, and structure—as well as the matching of special brand or logo colors—can make or break an important job. Like commercial printers, packaging printers can save

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