Consumables-Substrates - Film

Shimmery Label for Nutraceutical is Brilliant Brand Device
January 24, 2023 at 9:34 am

This week’s POW is a nutraceutical label that uses both holographic and foil materials to achieve a brilliant appearance for Vitamin Shop’s supplement TrueYou Balancing Act. View the video to learn more about the efficacious label, which was submitted to Packaging Impressions and expertly flexo-printed by Nosco.

FPA Spotlights Potential Threat to Flexible Packaging Industry
January 18, 2023 at 9:36 am

The Flexible Packaging Association has issued a notice about potential trade actions that threaten the supply chain for a material that plays a crucial safety role in a variety of markets from food and beverage to medical and pharmaceutical.

Digitally Printed Pouch Is Perfect Fit for Gourmet Popcorn Brand
January 17, 2023 at 12:00 pm

This week’s POW! Package of the Week is the standup pouch for Corks Cinnamon & Sugar Snickerdoodle Popcorn and comes from NOSCO, which digitally printed the packaging. View the video to learn more about how the packaging was printed and converted as well as the teams behind the project.

Craftmix Sashays on Shelves in Digitally Printed Flexible Packaging
January 3, 2023 at 12:14 pm

This week’s POW! is a colorful sachet — printed by Nosco — for Craftmix’s Strawberry Mule. View the video to learn more about the packaging and how NOSCO used a collaborative and consultative process to deliver digitally printed packaging that delighted the brand.

Standup Pouch Reflects Offbeat, Fun Persona of Food Brand
December 13, 2022 at 10:32 am

This week’s POW is the standup pouch for The O.G. — the whiskey-baked granola that started the Granarly brand. The colorful flexible packaging is printed by ePac – Austin, and like the brand, is anything but bland. View the video to learn more about the printed packaging and the brand.

Limited-Edition Oreo Packaging Is a Joy to Behold
November 29, 2022 at 12:30 pm

This week’s episode of POW! Package of the Week looks at the limited-edition packaging for Oreo Joy! The limited-edition snack is an example of how brands can use printed packaging and clever design to create additional offerings from existing products.

Printed Shrink Sleeve Labels Support Brand Innovation
November 22, 2022 at 10:28 am

This week’s episode of POW! Package of the Week looks at the printed shrink labels for La Colombe Coffee lattes. View the video to learn more about the packaging and how they support the gourmet beverage brand.