Business Management - Marketing/Sales

StickerGiant's work in the label and decal segment ranges from short runs for clubs and organizations to longer runs for craft beer and other segments. Nearly all of the work is digitally printed. Jesse Freitas says the company's success come from strong sales, online visibility, and an approachable attitude.

Marketers and brand owners have many options when it comes to selecting printers and media formats. Print providers that understand their requirements are in the best position to grow sales, build relationships, and develop outreach efforts that bring in new work.

In this role, Sargent will work closely with Macaran President and CEO Nick Van Alstine in managing all facets of the organization with a focus on sales, marketing, estimating, and customer service.

Andy Piotter has accepted the position of business development manager, packaging systems, for PCMC. In this role, Piotter will develop the company’s new packaging systems division, which will specialize in creating dynamic, comprehensive, and efficient tissue packaging systems.

The 25 industries and sectors that are forecasted to spend the most on printing in 2021

Although modern business owners have a wide variety of data sources at their disposal, when it comes to critical understanding of how their organizations are perceived in their markets, they often operate with little to no brand awareness insight.

Manroland Sheetfed has named Chris Leyes regional sales manager, Central territory. Leyes, who has 20 years of experience in the printing and packaging industry, will be responsible for developing new business opportunities and creating customized solutions to its client base.

If you think TikTok is a fad and choose to ignore it, you may want to think again. Learning more about the platform and experimenting with TikTok is a low risk, low cost investment that can elevate your brand and drive new business.

There is no overstating the overwhelming effects of the COVID-19 pandemic. The good news is that we’re adaptable as print and graphics providers. What can we do to continue to serve customers we already have while anticipating the need to fill the pipeline to fuel our recovery?

Xeikon has announced three appointments to its leadership team in North America. These appointments include Nancy Pappas as director of graphic arts sales in North America, Todd Blumsack as director of label and packaging sales for Xeikon America, and Mark Pomerantz as manager of strategic global accounts in the graphic arts segment.