Speaking Of ... Archives - Packaging Impressions

March 26, 2026Thinking Upstream: Preventing Problems Before They Occur

Working to prevent problems before they occur can save you frustration and money. Here are 10 keys to thinking upstream.

November 12, 2025Why Do So Many Printing Companies Fail to Market Themselves?

PSPs struggle with marketing due to time, money, and doubt. This post breaks down why, and offers practical strategies to succeed.

December 10, 2013Different Printing Methods and Packaging Design

A finely packaged item needs to directly appeal to a consumer seeking a quality product. Serving as an extension of the product itself, packaging must meet high standards in order to fulfill its marketing potential. This article provides an overview of the most common and emerging printing technologies in packaging, and how those technologies impact package design.

Comments

October 14, 2013Measuring Before Wasting

Converters are always searching for ways to reduce waste but a significant method of doing that is often overlooked.

October 9, 2013Tomato Aisle Takeover: Why Your Next Can of Sauce May Be a Carton

Thanks to innovations in packaging—and some clever marketing to home cooks—the broth category has shifted and grown.

April 1, 2013Poly-Version Takes Brand Assurance to a New Level, Pt. 2

A specialized printer for hair coloring kits bolsters business by protecting people’s hands and customers’ brands. (part 2)

Older »