Opportunity’s Still Knocking
Even amid turbulent economic times, flexible packaging converters find ways to improve their bottom lines.
One packaging segment that usually takes center stage at this time of year is that of flexible packaging when supermarket shelves are stuffed with bulk packages of candy for many of us to use on Easter Sunday. This makes sense since retail food is the biggest revenue generator for flexible packaging, according to the Flexible Packaging Association (FPA, www.flexpack.org) 2008 State of the Industry Survey. Last year, according to preliminary data from the survey, retail food accounted for 47 percent of the $25.9 billion U.S. flexible packaging industry.
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