Landa Folding Carton Study Reveals Market Growth
REHOVOT, ISRAEL—October 21, 2013—Landa has released its white paper "Accelerating the Growth of Packaging Production in the 21st Century." The white paper provides an in-depth profile of the folding carton segment, the target market of Landa's first Nanographic Printing presses.
Landa plans to start shipping beta units of the Landa S10FC Nanographic Printing Press for folding carton applications in Q4/2014. The Landa S10FC delivers true mainstream production efficiency for folding carton production and supports B1 (41 in. / 1,050 mm) format media and off-the-shelf substrates without any pretreatment or priming.
Cartonboard Consumption: 43 Million Tons and Growing
Landa's direct, primary research, combined with reports from Smithers-Pira and Karstedt Partners, shows that total, annual consumption of cartonboard currently stands at 43 million tons, and generates US$82 billion in revenue. Year over year growth is anticipated to be 4.5 percent through 2016.
The expected growth of the folding carton segment is fueled by powerful global population and economic trends as well as technological advancements unique to packaging and folding carton converting. The 3000+ converters in the world stand to benefit from the increased demand if they can meet the market's standards for quality, speed, format and substrates while complying with demands for much shorter runs.
The massive transition in global demographics, consumer preferences, and product branding is affecting every segment of the packaging industry. Folding carton converters, who comprise the packaging industry's largest segment, are increasingly limited by their ability to deliver shorter runs and may benefit from Nanography, Landa's Nanographic Printing process. Topics covered in the white paper include:
- Forces of change and the new consumer
- Converter markets, applications and competitors
- New opportunities, buying habits and tastes
- Limitations of short-run packaging production
- The Nanographic Printing solution
"The white paper is the result of our intensive study of the packaging industry and the folding carton segment in preparation for the launch of the Landa S10FC Nanographic Printing Press," Ila Bialystok, Landa vice president of marketing, explained. "During the last year, Landa representatives have been on an amazing global tour in which we met with many of our customers as well as industry analysts and end users. Everyone shared their challenges, goals and vision for the industry. We hope that by reading the white paper, you'll feel as excited as we are about the industry and our game-changing technology."
About the Landa S10FC Nanographic Printing Press
The Landa S10FC Nanographic Printing Press delivers true mainstream production efficiency for digital folding carton production. It supports B1 (41 in. / 1,050 mm) format media and off-the-shelf substrates - without any pretreatment or priming. With throughput that reaches up to five times that of digital presses, it lets converters profitably print shorter runs demanded by their customers.
Landa Digital Printing is part of the Landa group. Its Nanographic Printing™ technology bridges the industry's "Profitability Gap"—cost-effectively producing short-to-medium runs. Landa Nanographic Printing Presses yield the lowest cost per digitally-printed page in the industry and combines the versatility of digital with the qualities and speed of offset. Founded by Benny Landa, the Landa group also includes Landa Labs, the group's innovation arm that explores nanotechnology for use in alternative energy, drug delivery and other fields; Landa Ventures, which invests in related technology firms; and the Landa Fund, which helps underprivileged youths pursue higher education. Benny Landa continues to add to the portfolio of over 800 patent applications and patents granted to him worldwide that provide the companies which he founded with a solid intellectual property base.