Cost Cutting, Sustainability, and New Technologies at CMM
Q: How do you expect this year’s show will compare with previous shows? A: Of course, CMM International 2009, like its predecessors, will be the place for the converting community to come together and experience firsthand the newest trends and technologies. This year, we expect two of the most visible trends at the show to be operational costs and sustainability. During the past two years or so, sustainable packaging and eco-friendly practices have grown to become some of the most-discussed issues in the packaging and converting industries, and we do not see that trend changing in 2009. In fact, those attending CMM International 2009 (June 1-4, Rosemont, Ill.) will see many more products and services touting sustainability benefits. In addition to complying with the wants and requirements of consumer product companies (CPCs), industry policies, local governments, and federal regulations, the converting community is becoming “greener” because, well, it’s just a good business decision.
Converters and suppliers alike are trying to cut costs wherever they can. Last year, the impetus for cost-cutting was attributed to the record-high oil and raw material prices. This year, it is the state of the global economy that is forcing cost reduction. Whatever the reason, converters and suppliers are finding that adopting eco-friendly, more sustainable practices not only provides a great marketing tool, but also improves their bottom lines.
In addition to the exhibition floor and conference program, exhibitors and attendees can also benefit from CMM Online (www.cmmonlineportal.com), an information and news portal for converting. Working hand-in-hand with the tradeshow, CMM Online will provide extensive coverage before, during, and after the 2009 event, including print stories, e-newsletters, blogs and videos.
Q: In light of the current economic situation, will CMM offer conference sessions or other show features geared toward surviving these tough times?