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While many converters see globalization as a threat, Elphick has identified a reverse migration from going global to going local. “Globalization is great for a lot of commodities, but the value of having a local source of folding cartons—people that can troubleshoot, design, plan, and visit the plant is the part that’s been ignored,” reflects Elphick. He says that although globalization has taken business from converters, he sees a trend in which people are going back to the local plants, where a salesman can meet with packaging engineers, clearly understand a problem, and get a speedy result. “There’s a strong benefit to being close to the plant, and that was overlooked in globalization,” he adds.
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- Companies:
- KBA North America
- Mark Andy
Chris Mc Loone
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