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The Clorox Antibacterial Soap label printed by AWT Labels & Packaging was recently honored with the New Jersey Packaging Executives Club (NJPEC) Package of the Year bronze award in the household/industrial category.
There are options galore in the household cleaner aisle of local retailers. Products have to stand out on shelf to generate an immediate purchase, and make a lasting impression on consumers. Using shapely appeal, modern metallic color pops, and clear product messaging, the Clorox label was strategically designed and printed to stand out amidst the masses.
The award was presented in New Jersey last November. AWT’s newest East Coast representative, Mike Dispenza, was in attendance to receive the award.
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