This week’s episode of POW! Package of the Week is a special edition. In this episode, Packaging Impressions’ senior content editor Dan Marx spotlights a smart-and-active package that optimizes the drinking experience for a U.S.-based brand in the beverage industry.
![](https://www.packagingimpressions.com/thumb/?src=/wp-content/uploads/sites/10/2024/07/video_poster_57418.jpg&w=165&h=92)