Today's Package of the Week comes from Anaheim, Calif.-based Labeltronix, a label printing company that serves a variety of market segments, but has been a consistent award winner in recent years for its wine, beer, and spirit labels. In the 2020 Packaging Impressions Excellence Awards, the company won first place in the Labels: Flexo (Line and Screen) category for its label for Lo Verás Mezcal. The spectacular flexographic printing pairs nicely with an intricate foil design, making this label stand out to consumers both in retail and bar and restaurant settings. Tune in next week for more from the 2020 Packaging Impressions Excellence Awards.
Package of the WeekSynergistic Use of Hand-Crafted Art, Digital Technologies Creates Distinctive Wine Label