Diamond Packaging, a Rochester, N.Y.-based folding carton printer, demonstrated its offset printing and embellishment prowess in the 2020 Packaging Impressions Excellence Awards, earning first place in the Folding Cartons: Offset category. The folding carton for Crest Pro-Health Gum and Breath Purify impressed the judges with its combination of excellent print quality and foil embellishment. Printed on a Heidelberg Speedmaster XL 105 offset press, the Crest folding carton does an excellent job of drawing the consumer in, while not going over the top with too many flashy add-ons — a common pitfall of the dental health aisle. Be sure to tune in next week for more from the 2020 Packaging Impressions Excellence Awards.
Package of the WeekDigitally Printed Package for Personal Care Brand Is a Fast Talker on Shelves