Package of the Week

This week’s POW! is a 500-ml paperboard carton that delivers powerful shelf impact in aisle thanks to the printed packaging’s bold package design. The brand takes full advantage of the large printable area offered by the Tetra Prisma Aseptic cartons with a efficacious design with a strong color way. When the different wine varietals with their corresponding color ways are displayed on shelf today, they create a coercive billboarding effort that attracts new shoppers and helps Bota Box brand fans quickly locate their favorite products for purchase.

If you’ve seen a package that you would like featured on POW!, please reach out to Linda Casey at

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