Rodney McMullen

ORLANDO, Fla.—The 35th anniversary of the Universal Product Code (U.P.C.) bar code was celebrated recently by GS1 US, the developer and administrator of the U.P.C. for more than 200,000 businesses in the United States. The organization marked the event with a giant U.P.C.-adorned birthday cake for more than 800 attendees at its annual U Connect Conference in Orlando.

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