Bob Leahey

InfoTrends published its 2011 forecast for production level color digital presses used to print labels and packaging. InfoTrends estimates that converters worldwide spent $166 million on this category of color digital presses in 2010.

InfoTrends announced the publication of its 2011 forecast for production level color digital presses used to print labels and packaging. InfoTrends estimates that converters worldwide spent $166 million on this category of color digital presses in 2010, and that that total will grow at a 10.3% annual rate, 2010 to 2015. “2010 was a bigger year for color electrophotographic presses than we expected, meanwhile inkjet placements were not as robust as we had earlier forecasted,” said Bob Leahey, the forecast’s author and Associate Director of InfoTrends’ Color Digital Label and Package continuous information service. “There’s

InfoTrends has announced the launch of a new multi-client study entitled Packaging and the Brand Owner. "Packaging is critical to brand management," says Bob Leahey, an associate Director at InfoTrends, "so meeting the needs of brands is the core objective of package printing. It's brand owners who decide print strategies–digital has to please brand owners in order to advance." Packaging and the Brand Owner will reveal insights into brand owners' opinions and preferences regarding print, with a particular focus on the label, folding carton, and flexible packaging applications where the main contest exists between analog and digital press technology.

InfoTrends has announced the launch of a new multi-client study entitled Packaging and the Brand Owner. Within the total package printing market, a contest between digital and analog press technology is well under way in the prime label application. That contest is just beginning in two adjacent applications, folding cartons and flexible packaging. “Packaging is critical to brand management,” said Bob Leahey, an Associate Director at InfoTrends, “So meeting the needs of brands is the core objective of package printing. It’s brand owners who decide print strategies--digital has to please brand owners in order to advance.”