The slowdown has started. PRINTING United Alliance released its State of the Industry research report, and here is what to expect.
Andrew D. Paparozzi
Recovery has begun for the printing industry. Sales are growing and confidence is on the rise, but operating cost inflation and labor shortages are squeezing margins. Those are primary conclusions of the second quarter 2021 Print Business Indicators Survey.
The COVID crisis has changed business and consumer behavior in many ways. But which of the changes are temporary and which are permanent? Which can we ride for a while before they peter out and which must we build into our long-range business plans?
Key printing industry business indicators are showing improvement, according to a recent NAPCO Research/PRINTING United Alliance survey. Improvement is over the deepest days of the COVID-19 crisis, and activity is still far below what is normal for this time of the year. But movement off the bottom is the first step toward recovery.
As the lockdown on the economy lifts, printing and packaging companies can expect to see an upturn as demand increases for products and services. But this recession is unlike others we have seen in the past, and non-economic factors will impact the bounce back.
In a new research program from NAPCO Research and the PRINTING United Alliance, key business indicators are being tracked in an effort to monitor the impact of COVID-19 on package printers and converters and the expectations for economic recovery.
COVID-19's effect on the economy has been profound. How this all plays out will depend on the economy’s underlying health and the effectiveness of support. Drawing on the resources of federal, state, and local agencies is important — there’s no reason to go it alone. Here are some suggestions for printing companies.