drupa Includes Sustainability Exhibit
CHICAGO—With the title of “Media Mundo @ drupa,” a special exhibit on sustainability is planned at drupa 2012, print media trade fair, to be held from May 3-16, 2012 in Düsseldorf, Germany. Fachverband Medienproduktioner e.V. created the international industry initiative Media Mundo, and in cooperation with Messe Düsseldorf, will be responsible for the implementation of this special show.
“The sustainable production of media is not just a sign of responsible behavior but at the same time, both a future model and an innovation motor,” explained Manuel Mataré, project director of drupa 2012. “For this reason, it is important to us that the topic of sustainability is an integral part of drupa 2012.”
Information, live discussions, and presentations from experts and industry players will be offered in the 2,100 sq.-ft. exhibit during the two weeks of the trade fair. All of this will be complemented by an alternating themed exhibit, at which numerous partners of the Media Mundo initiative, as well as leading companies and organizations, will participate. Special attention will be on dialogue and participation. For example, the lectures will be streamed live on the Internet and questions can be posted in real-time to the speakers using Chat and Twitter functions—completely encompassing the motto of “one world – one drupa.”
