Multi-Color Invests in Chinese Operation
CINCINNATI—Multi-Color Corporation (MCC) plans to invest in establishing label operations in China. Having received Chinese Government approvals, MCC will be located in the major southern city of Guangzhou, near many national and international consumer products brand owners.
MCC is bringing modern label technology and know-how to support the rapidly growing consumer demand for high-quality packaged products in China. The new business will be run by MCC’s Asia Pacific President of Consumer Products, Brenton Barrett. He will lead a largely local team with specific expatriate support.
“We look forward to being able to support our existing international customers and new customers in the Chinese market,” said President and CEO, Nigel Vinecombe. “This investment underlines our commitment to the home and personal care and food and beverage market segments and to developing markets. We expect to be operational in the first quarter of calendar 2011.”