Mesirow Advises Scentisphere on Sale to Resource Label Group
Mesirow announced it acted as exclusive financial advisor to Scentisphereon its sale to Resource Label, a portfolio company of Ares Management Corporation.
Scentisphere was founded in 2002 with the launch of Rub’nSmell, a fifth-color scented varnish that can be added to print advertisements in-house by Scentisphere or by virtually any printer. Now a full-service scent marketing company, Scentisphere offers scent sampling solutions, point-of-sale scent marketing devices, scented promotional products and scented packaging, while working with their clients established print and media vendor supply chain.
Jim Berard, Founder and CEO of Scentisphere, said, “Mesirow served as a trusted partner to Scentisphere throughout this process. They showed exemplary guidance and a deep understanding of the labels, packaging and business services space, and they utilized their relationships in the industry to identify the ideal partner for our business.”
Louis Mitchell, Managing Director at Mesirow, said, “We were honored to advise Scentisphere on this exciting transaction. Scentisphere is a leader in scent printing and serves as a trusted marketing partner to their wide base of clients. We look forward to watching them to continue to grow and innovate under Resource Label Group’s leadership.”
The sale of Scentisphere to Resource Label Group represents another successful assignment completed by Mesirow Investment Banking. Mesirow is one of the most active advisors in the paper, plastics, and packaging sectors, having completed over 150 transactions in recent years. Committed to leveraging extensive sector-specific expertise across industry groups and nurturing deep long-standing relationships, Mesirow has a proven track record of completing highly tailored and successful transactions on behalf of clients.
The preceding press release was provided by a company unaffiliated with Packaging Impressions. The views expressed within do not directly reflect the thoughts or opinions of Packaging Impressions.