Mega Printers Studied by PRIMIR

Reston, Va.—A recent PRIMIR study entitled “Mega Printers’ Impact on the North American Print Market” is now available. Merger and acquisition activity among printers in the graphic communications industry has resulted in a new breed of printer; the “mega printer.” These “mega printers” appear to do business differently than their smaller brethren on many different levels. To learn more, PRIMIR commissioned Sherburne & Associates with J Zarwan Partners to explore their business practices. Additionally, PRIMIR wanted to learn the long-term impact of this continued consolidation on the overall industry; what’s driving these large-scale acquisitions, impacts on vendor companies servicing these “mega printers,” and the overall expectations for the industry at large.