Choosing the Right Label Adhesive

Package labeling is a quickly evolving field that demands constant attention to shifting trends, competitor design decisions, and consumer preferences, as all of these factors can affect the sort of labeling attributes that the industry demands. As desires for increasingly advanced label properties drive research and development into new labeling technology, it is important for packaging designers and engineers to clearly understand the various aspects of package labeling well enough to recognize where a competitive advantage might reside.