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pP: Does the fact that CTP is entrenched in the offset world make it easier for commercial printers to move into packaging?
Vanover: Publications in the commercial print side of the business keep touting that the holy grail of profitability for commercial offset printers is to print packaging. That's an easy thing to say from a broad perspective, but when you look deeper, it's just not true.
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- Companies:
- Artwork Systems
- People:
- Mark Vanover
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