Eco Flexibles Underpins Growth Plans with Lee Ralph Appointment

Lee Ralph

The UK headquartered sustainable flexible packaging business, Eco Flexibles, has strengthened its senior team with the appointment of Lee Ralph as Commercial & Supply Chain Manager.

The rapidly growing business, which takes a fresh perspective on sustainable packaging development, is seeing significant commercial success in North America and Europe. Ralph's appointment will galvanize the commercial team and enable the business to keep pace with surging demand for its lightweight recyclable packaging solutions.

Eco Flexibles Director Matt Francklow commented: “We’re delighted to welcome Lee to our team, and he brings a great deal of experience with him. Lee honed his skills working with major global packaging players as well as for UK Food manufacturers, making him perfectly placed to support our business as we grow.”

Eco Flexibles is a sustainable packaging supplier with a difference. The business is comprised of packaging industry members that believe sustainable flexible packaging has been made too complex and are no longer in favor of the brand.

To simplify the complex and make the transition to lightweight recyclable mono polymer packaging more effective, the business offers bespoke solutions alongside its range of standard pouches, skin films, lidding films, and film-on-a-reel products, designed for VFFS and HFFS applications.

On his appointment, Ralph commented: “It’s clear that the Eco Flexibles approach to sustainable flexible packaging is hitting all the right notes with brands. The business has big ambitions and is already well on course to deliver, and I’m looking forward to playing my part. As Commercial & Supply Chain Manager, I’ll be responsible for maintaining and developing our unique value-add processes and ensuring our customers receive the best experience they require.”

“It’s not too often that a business comes along with the intention of shaking up established packaging norms, so it’s no surprise that it's proving successful – particularly in the face of important legislative changes that could easily catch brands by surprise."

“At Eco Flexibles, we effectively complete the process in reverse. Where many suppliers offer products to fit any application, we tailor a solution around the brand and the application needs. This creates a lightweight mono polymer packaging that takes sustainability from buzz word to real commercial edge.”

Source: Eco Flexibles

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