drupacube To Highlight Innovative Printed Products

“Marketing managers and publishing executives have little interest in which technology was used to produce a printed product. For them, what matters is the new communicative or commercial benefit that can be attained with the technology. And this is precisely the information that we’re offering at the drupacube,” explained Ralph Scholz who is responsible for the drupacube. Set to premiere at the upcoming print media fair, the drupacube will serve as an infotainment center for print buyers. During the day, the cube-shaped construction in the Congress Center South parking of the Düsseldorf fairgrounds will be the site of workshops and symposia, while from 6:00 pm on, it will turn into a stylish venue for events.