Green Thoughts on Heinz pack: Sometimes more is less

I recently gave a speech on sustainable packaging at the DuPont Packaging Awards, and was fascinated to learn about the various environmental benefits offered by the winners. The one that really drew my attention was the new Heinz® Dip & Squeeze® Ketchup package. According to Dr. Michael Okoroafor, VP of Packaging R&D/Innovation, the package was developed in response to consumer demand for a ketchup container that can be used for either dipping or squeezing. It offers better functionality and convenience than typical sachets by providing two different usage options – tearing off the top or “cap” for squeezing, or