In this interview, Promo Impressions Editor Allee Bruce chats with SalesWisdom’s Mark Pomerantz to break down labels for promotional products professionals, how they can leverage them, and what it takes to get started in label printing. Tune in as Pomerantz shares the latest trends, technologies, and insights for adding labels to your product mix — and why now’s the perfect time to do it.

Editor's Note: This interview was filmed for Promo Impressions. For more content on promotional products printing and decoration, subscribe to the biweekly newsletter at PromoImpressions.com.