Robert A. McDonald

Procter and Gamble (P&G) has set a new environmental goal to use 100% renewable or recycled materials for all of its packaging by 2020. The new target was set by the FMCG giant in its recently published 2011 sustainability report, called Commitment to everyday life. P&G chief executive Robert A. McDonald said: “We’re confident that with P&G’s size and scale, and with our capabilities and partnerships, we can make the difference in the world to which we’re committed.” He also said that the firm was advancing in research in renewable materials to develop alternatives to petroleum, “which is the