Marek Skrzynski

CLEMSON, S.C.—This seminar has been developed by collaborators from consumer product groups, prepress vendors, package printers, and Clemson University to bring together, discuss, and educate the package-printing industry and its allied vendors about brand color management. This seminar outlines the opportunities and challenges for creating state-of-the-art brand color management programs, and presents the value of creating and sustaining quality color standards, as well as offering the tools and questions needed to understand, initiate, and monitor your brand color management program. Featured presenters include: • Kevin Chop, Diageo Consumer Goods • Shannon Steele, The Coca-Cola Company • Hazel Van Buren, The Coca-Cola Company • Iain

Today's improved ink jet technology offers an impressive mix of color accuracy, media versatility, and affordability. by Jessica Millward, Associate Editor ALL PROOFS ARE not created equal. Nor should they be. The range of proof requisites varies from printer to printer, and from production stage to production stage. While newly developed digital halftone systems get closer to ultimate color matching (see next month's PrePress article for more details), ink jet-based digital proofing comprises the all-round best solution for many prepress programs. Suppliers' keen interest in developing both drop-on-demand and continuous ink jet devices testifies to contone's strong foothold within the packaging market. On the