Bill Oliveri

More than 20 years before “sustainability” became the buzz word it is today, Flower City Printing (FCP) was already rethinking the inks it was using in its pressroom. In 1985, Executive Vice President Bill Oliveri began replacing petroleum-based inks with vegetable-based inks, as well as eliminating alcohol in press fountain solutions. “Inks made from renewable resources were already in existence, but mainly used for newspaper production,” Oliveri reflects. “FCP was one of the first printers to experiment with vegetable-based inks for the offset sheetfed industry. Switching to vegetable-based inks [resulted in] a reduction in VOCs (volatile organic compounds), less ink [required] in the