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How this Sleek Shrink Sleeve Makes Laundry More Fun
September 3, 2020 at 3:32 pm

When Downy launched its line of Unstopables In-Wash Scent Boosters, it veered away from the traditional bright-colored rigid plastic bottles often found in the laundry aisle, opting for a sleek black shrink sleeve instead. In addition to the creative packaging design, the innovative Unstopables cap allows the consumer to test out the various scents without ever opening the bottle.