Dave Prezzano

Dave Prezzano

Dave Prezzano is the Vice President and General Manager of the Americas Graphics Solutions business at HP Inc. In this role, he is responsible for the go-to-market strategy, execution and overall financial performance of the business. This includes the sale and delivery of HP’s Graphics Solutions portfolio in North and South American markets, including Large Format printers (Latex, DesignJet and PageWide XL), Indigo digital presses, Scitex industrial presses, PageWide web presses, and associated services and supplies.

Why Customized Packaging Works for Brands of All Sizes

It wasn't long ago that customized packaging was outside the realm of possibility for many small brands, primarily due to limitations in traditional printing technology. However, with digital printing, the benefits of customization in packaging have been realized in both small and large brand campaigns.