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At Scitex's traveling CTP seminar, Andrew Tribute of Seybold Publications presented survey data showing 33 percent of potential CTP buyers were planning purchases by the year 2000. Some will buy CTP for cost-savings. Others will buy to maintain their leading-edge image. Still more will buy just to stay on par with their competition. Some will buy due to increasing pressure from print-buying customers. Whatever the reason, it's no longer a question of whether to use CTPit's a matter of when and which technology.
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Terri Mcconnell
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